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Is Rakuten Insight Legit [2024] Reviews, Pros and Cons

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Taking surveys online is an easy way to earn some extra money. Since inflation is so high right now, many of us could benefit from a little more cash. Prices rose by 3.5% between March 2023 and March 2024. 

While taking surveys isn’t a full-time job, it can help you earn a little extra cash to offset these increased expenses. One of the top survey platforms online right now is Rakuten Insight. But is Rakuten Insight legit? Let’s take a look at what to expect from this survey company so you can determine if it’s right for you. 

What Is Rakuten Insight?

Rakuten Insight is an online market research platform. It’s owned by Rakuten, a multinational e-commerce and advertising company. Brands work with Rakuten Insight to launch surveys and learn more about current consumer trends and perceptions — and that’s where you come in! 

Rakuten Insight users earn points for participating in market research surveys. These points can be redeemed for rewards like PayPal or Amazon gift cards. 

Is Rakuten Insight Legit? 

If you’re curious about joining survey sites, you might be wondering, “Is Rakuten Insight legit?” Yes! Rakuten Insight is a legitimate online survey platform where users can earn real rewards for completing surveys. 

Before you get started, it’s important to understand that Rakuten Insight isn’t a replacement for a job. Reward amounts for surveys are small, so it can take a long time to earn rewards. To earn points, you’ll need to complete the surveys in full. 

Is Rakuten Insight Worth It?

While Rakuten Insight surveys may not pay much, the platform is still a good option for anyone who has some extra time and wants to supplement their income. 

The surveys are low-stress and are easy to complete whenever you have some downtime. If you frequently have breaks at work or school or spend a long time commuting on public transit, you may as well be making money! And Rakuten Insight can help. 

This platform is best for people who have some extra time in their day to spend on surveys and are willing to share information about their life and their opinions. Unlike many other survey platforms, Rakuten Insight is available in dozens of countries around the world, making it a good international side hustle. 

In the US anyone 16 years or older can join, making this a good option for high school and college students looking to save a little extra money. And check out these side hustles for teens for more ways to make money if you’re under 18.

When signing up for Rakuten Insight, it’s important to know what to expect. Reward amounts for surveys are low, so it’s not the best option for those looking for free money now

If you need money more quickly, consider using an app where you can earn gift cards by playing games instead. But if you take surveys regularly over a long period of time, you can save up some extra money for a rainy day! 

The Rakuten homepage where you can sign up to get paid for taking surveys.
Rakuten Insight lets you earn money taking surveys in your free time. 
Source: Rakuten

How Does Rakuten Insight Work?

To use Rakuten Insight, you’ll need to create a free account. You do that with your email address or connect your Google or Facebook account to sign in. 

After you’ve created your account, you’ll need to answer a long list of profile questions. This helps Rakuten Insights get to know you better and find surveys you’ll qualify for. These questions cover your demographics, interests, spending habits, and more. You’ll earn your first 50 points just for finishing your profile! 

Once you’ve completed your profile, you can browse available surveys in your account. You can take surveys in your web browser or using the Rakuten Insights smartphone app, available for both iOS and Android. You may occasionally encounter surveys that need to be completed on a desktop or laptop computer. 

Most surveys are worth 25 to 100 points and take less than 30 minutes to complete. You may occasionally find a longer survey with a higher reward amount. 

Keep in mind that you’ll need to complete each survey to earn the full reward amount. Most surveys will require you to complete screener questions. If you don’t qualify for the survey, you’ll only receive 1 point. 

One of the biggest benefits of Rakuten Insights is the platform’s straightforward rewards system. 100 points is equivalent to $1 in rewards. Once you’ve earned at least 500 points, you can redeem them for PayPal payments or an Amazon gift card. 

What Is The Catch With Rakuten Insight? 

If you’re considering signing up for this platform, you might be wondering — what’s the catch with Rakuten Insight? Is Rakuten Insight legit? 

While Rakuten Insight is a legitimate platform, it’s important to note that surveys aren’t consistently available. Some days, users might have several surveys to choose from, but other days, there might not be any available. Additionally, the pay per survey is relatively low, so it can take a long time to earn enough points for a reward. 

Is Rakuten Insight Safe?

Yes, Rakuten Insight is a safe survey platform. The information you share in surveys is only used for market research purposes. 

Of course, it’s important to use your best judgment when sharing information online. If you’re uncomfortable with any questions you’re asked, it’s okay to leave that survey and move on to a different one. 

The Rakuten website showing that you can earn points and rewards for PayPal and Amazon.
Rakuten Insights offers PayPal payouts and Amazon gift cards starting at $5.
Source: Rakuten

Pros and Cons of Rakuten Insight 

So is Rakuten Insight legit? Yes it is! But that doesn’t necessarily mean it’ll be a great fit for everyone. Here are the pros and cons of Rakuten Insight that users should be aware of when signing up. 


  • Free and easy to join: The signup process is very straightforward and takes just a few minutes to complete. 
  • Simple rewards system: Rakuten Insight’s reward system is very simple and easy to understand.
  • Convenient rewards: Rakuten Insights pays cash rewards via PayPal. You can also convert your points into Amazon Rewards and use them for your everyday purchases. 


  • Surveys aren’t always available: This makes it difficult to earn money consistently. 
  • Relatively low pay: Some surveys pay just $0.25. Even the most active users likely won’t earn more than $4 per hour. 
  • Can be disqualified from surveys: As with many other survey platforms, users can be disqualified if they don’t meet the necessary criteria. This means you could spend a significant amount of time answering screening questions without receiving a reward. 

Rakuten Insight Reviews 

One of the best ways to answer the question “Is Rakuten Insight legit?” is to look at consumer reviews. Many people have shared their experiences with Rakuten Insight online. 

This customer had a very positive experience with the Rakuten Insight app. They found that the surveys were easy to complete while watching TV and gave them a little extra spending money. 

And here are more ways you could get paid to watch Netflix.

A 5-star Apple App Store review from a user who found Rakuten Insight an easy way to earn extra money while watching TV.
Rakuten Insight Apple App Store review from a user who found it an easy way to make extra money.
Source: Apple App Store

This user had a positive experience with the platform but noted some of its limitations. There weren’t many surveys available to complete, and it took several weeks for completed surveys to be credited to their account. 

A 4-star Trustpilot review from a Rakuten Insight user who found it does pay but that there weren't enough surveys and that it took too long to get points.
A Rakuten Insight Trustpilot review from a user who says it is legit and does pay but found the number of available surveys too low and thought it took too long to earn rewards. 
Source: Trustpilot

Other users weren’t so happy with the platform and its customer service. This user took surveys for over two years, only to find that they were disqualified without any explanation from Rakuten Insight.

A 2-star Trustpilot review from a Rakuten Insight user who has used the platform for 2 years but recently had their account locked without getting the funds they were owed without much explanation.
A Rakuten Insight Trustpilot review from a user who says they were unable to withdraw their funds due to alleged suspicious activity but couldn’t get any further answers. 
Source: Trustpilot

Commonly Asked Questions About Rakuten Insight 

Rakuten Insight Competitors / Alternatives To Rakuten Insight / Similar To Rakuten Insight? 

If you enjoy taking surveys, there are many other survey apps that pay cash that are similar to Rakuten Insight. These include: 

Learn about more ways to win real money online instantly, and if you’d like to make money taking pictures, check out our ClickaSnap review.

Is Rakuten Insight a Scam?

Many users want to know — is Rakuten Insight legit? Rakuten Insight is not a scam. It’s a legitimate market research platform. Users can earn legitimate rewards by taking surveys on Rakuten. 

Can Rakuten Insight Be Trusted?

Yes, Rakuten Insight is a trustworthy survey platform. The information you share with Rakuten Insight is only used for market research purposes. Additionally, you can always opt out of emails and app notifications if you no longer want to participate. 

Is Rakuten Insight Legal? 

Is Rakuten Insight legit in a legal sense? Yes, Rakuten Insight is a legal survey platform available in over 60 countries around the world. 

Are Rakuten and Rakuten Insight The Same?

Rakuten Insight is owned by Rakuten, a large international e-commerce platform. If you like Rakuten Insight, you might also like using the Rakuten app to find online shopping coupons and earn cash back. 

Is Rakuten Insight Surveys Safe?

Yes, Rakuten Insight is a safe survey platform to use. The information you provide on the platform will only be used for market research purposes.

How Much Does Rakuten Insight Pay?

Most Rakuten Insight surveys pay between $0.25 and $1 USD. Most surveys take less than 30 minutes to complete. Occasionally, you may receive invitations to longer surveys that pay more than $1.

How To Get More Surveys In Rakuten Insight?

The best way to get more surveys in Rakuten Insight is to ensure that your profile is complete. This will help Rakuten Insight find the best surveys for you. Update your profile information when necessary to ensure that it’s correct. This will also help prevent you from getting disqualified from surveys.